Targeting Small & Medium Enterprises With Ethernet Services Free eLearning Webinar

Date: Wednesday, August 11, 2004

Time: 2:00 p.m. New York/ 7:00 p.m. London time

There is a huge pent-up demand for Ethernet services, particularly in small and medium-sized enterprises (SMEs). Depending on your definition, SMEs outnumber large enterprises by at least an order of magnitude.

Virtually all of them have one or more voice telephone lines, most have one or more computers, and their needs to connect to the world are often more intensely felt than in large enterprises. However, the carrier data services available to SMEs are not scaled to fit their needs, and SMEs can’t afford their high costs.

The established telephone companies would seem to be the natural suppliers of Ethernet services to SMEs. The telcos’ biggest competitive weapon is the broad reach of their networks – their cables go everywhere. And, in part because of the conventional access lines lost to competitive carriers, the telcos have plenty of excess capacity in their access infrastructures. The trick is to find ways to redeploy these assets to enable Ethernet availability to become virtually universal throughout the telcos’ access networks.

Join Covaro Networks and Millenium Marketing in this free elearning Webinar that will take a look at the U.S. telcos and examine how they can leverage their existing access networks to achieve ubiquitous Ethernet connectivity.

Several major U.S. telcos already have “circuit-to-packet” programs underway to transform their network cores and end-offices to packet technology. We will look at how widespread Ethernet connectivity to SMEs could create an explosion in demand for advanced and enhanced services enabled by IP and delivered by Ethernet.

Go here to register for the free elearning webinar.